Market Hall Victoria

We have transformed the abandoned arcaded bays of Victoria’s Grade II-listed Terminus Place into the go-to dining venue of SW1.

Since 1909, the space has housed an Edwardian shopping arcade, a WWI canteen, a restaurant, and recently the super-club, Pacha. It is now welcoming workers, residents, foodies and tourists to a carefully curated, eclectic and international range of food and drink from independent kitchens and bars over three floors. Sat on top of Victoria tube station, adjacent to the bus interchange and overlooking the capital’s second busiest railway station, it is proving to be a destination that is redefining dining habits in London.

Summary:
Food hall

Location:
London, UK

Size:
15,300ft²

Budget:
£2,400,000

Client:
Market Halls

Construction:
May 2018 - November 2018

Opening:
November 2018

This is an example of ingenious architectural talent deployed to bring a neglected landmark back to life, creating a genuine sense of community, laughter and happiness.

Ed Cooke
CEO, Revo

An Innovation in Modern Dining

Regent’s Street disease was addressed in the façade stonework, and swathes of asbestos were removed. The blackened Pacha interior was peeled away, revealing a 100 year catalogue of architectural details and period finishes, including the original steel structure, glazed rooflight and saucy nightclub flyers. Retention of the best features, smart spatial planning, and a developed understanding of the operational requirements in running a successful food hall, were combined to accommodate eleven kitchens, a coffee shop, two bars, 375 covers, and back-of-house within the basement, ground and first floors. This compact arrangement all hinges around a central stair and atrium beneath that original rooflight.

To enable the traders and their open kitchens to be the dominant voice in the food hall, period finishes are supplemented with minimal new interventions. Communal seating forms a quiet but considered backdrop to their independent brand identities.

Market Hall Victoria Station London Destination Modern Dining Main Table Service Seating Interior Sp
Market Hall Victoria Station London Destination Modern Dining Main Exposed Seating Interior Sp
Market Hall Victoria Station London Destination Modern Dining Main Booth Seating Interior Sp

Market Hall Victoria is on course to hit one and a half million visitors in its opening year.

A rooftop terrace opened in March 2019, featuring an al fresco third bar and hosting sunrise yoga classes. In the six months following the opening of Market Hall Victoria, like-for-like turnover increased at restaurants in an adjacent dining destination by over 25%; proof that Market Hall Victoria is acting as a significant anchor. Market Halls are place-shapers, meeting places, events venues, cultural destinations and respectful neighbours. Most importantly, they offer a new form of casual dining that is accessible to all, promotes culinary talent, challenges industry norms and provides a community hub relevant to each location.

Journey and Destination

The success of Market Hall Victoria has been staggering. People have loved it since day one and we expect to welcome over one and a half million customers in our first year!

Andy Lewis-Pratt
Founder and CEO, Market Halls